Cloud gaming services are multiplying with established providers such as Gaikai, OnLive and Playcast starting up in new territories and new players, most recently Happy Cloud, joining the market.

London, England -- (SBWire) -- 10/28/2011 --Off the back of this growth, Cloud Gaming USA brought the major players together to discuss the issues around Cloud Gaming. The event was sold out and announcements were made from the likes of THQ, GameStop and Gaikai.

Responding to demand in the sector, Cloud Gaming Europe has been put together. January 17th-18th will see experts in the video games, telecommunications and middleware sectors converge on London to attend 2 days of networking and learning.

Speakers will include Cevat Yerli – CEO, Crytek, David Perry – CEO, Gaikai, , Julien Merceron – Worldwide Technology Director, Square Enix, John Clark – UK Managing Director, Sega, Hilmar Petursson – CEO, CCP Games, Olivier Comte – SVP, Namco Bandai Partners and many more from companies spanning video games and telecommunications.

Alex Manessi, conference director, had this to say, “Cloud gaming is here and now, the shift towards digital distribution is unstoppable and with core games providing such a strong revenue source for publishers and developers, cloud gaming offers the opportunity reach multiple devices and demographics with little or no extra investment at the development stage – a strong attribute when publishers look to keep costs down”