BMW Car Hire sets the standard for fierce competition for people who want to have their day behind the wheel of powerful BMWs.

Northolt, Middlesex -- (SBWire) -- 12/19/2011 --BMW, the German car manufacturer with a strong UK client base, has recently announced that it has sold 2million units of BMW models to UK customers. A staggering number for any car company to comprehend, the 2 million car units BMW has sold is testament to the rising popularity of German premium motoring marques. BMW Car Hire is one of the many ways that customers are choosing to enjoy what BMW has to offer on the open road.

BMW also announced specific trends related to purchases of their cars in light of the 2 million car sales. The BMW 5 series selection of cars is something that British drivers have warmed to, as it appeals to the sensitivity required to drive in the UK. Car Hire UK also requires a dedication to drive through UK weather which is why BMW Rental remains popular across a wide cross section of British drivers. The German car manufacturer also revealed an interesting aspect of the milestone sales figure – the fact that the first BMW car was sold in the UK in 1980.

After 31 years and 2 million sales, the average sales were over 64,000 BMWs per year. Hire BMW is a good alternative for drivers who want to sample what BMW has to offer without buying in full.

The most popular model from the marque in the UK is the 530d GT in the Gran Turismo line. This highlights several things about what BMW drivers like about the car marque. The sense of elevated luxury through the plush interior and the exterior marks the beginning of a driving journey where people feel seamlessly part of the BMW car experience. With 2 million car sales now on the clock, the feeling of elevated luxury is also matched by practicality for busy working people who need a luxury car that can keep up with the needs of their lifestyle.

Features such as storage space and plenty of room for passengers points to the practical nature of BMW models.

After more than a third of a century and 2 million car sales, the future looks bright for BMW as it steps into 2012 with plenty of car models for discerning drivers. More drivers are turning to BMW for luxury options for their lifestyle, proving that BMW is one of the top choices for lifestyle motoring. BMW continues to take its place as one of the pioneers of international motoring.