Education session will teach rules for disruptive design

Washington, NJ -- (SBWire) -- 04/16/2019 --One of the nation's leading vehicle wrap designers will dish out valuable advice later this month at a trade show with hundreds of vendors and thousands of attendees.

Dan Antonelli, president and creative director at KickCharge Creative, is teaching a class, "Designing Disruptive Wraps," at the ISA International Sign Expo in Las Vegas. Antonelli's New Jersey agency specializes in branding and wraps, contractor web design, print collateral and other forms of marketing for small businesses.

The expo is an annual event where about 20,000 people in the sign, graphics, print and visual communications industries will gather for education and networking. Antonelli's class is 12:30-1:30 p.m. Wednesday, April 24, in the Mandalay Bay Convention Center.

Antonelli will teach five rules for an effective wrap design, why colors are critical to a company's brand and the important role of typography and distance legibility. From personal experience, he will speak about why powerful wrap designs are an effective marketing tool for a business. Attendees will learn how to better market and distinguish their shop by focusing on design. They will develop a deeper understanding of the fundamentals of branding and logo design and how brands create the foundation for effective, disruptive wraps in any market.

The expo is April 24-26. Education sessions, exhibits and schedules are described on the event website. Online registration is available.

Antonelli is the author of "Building a Big Small Business Brand," his third book and a must-read for entrepreneurs and small business owners. He speaks often at workshops and conferences and shares his wrap design insights on the KickCharge Creative blog. The agency also hosts free online webinars about branding and wraps as well as other topics, such as digital marketing, social media and trademarks. Recordings are available on the KickCharge website.

About KickCharge Creative
KickCharge Creative delivers Powerful Marketing Solutions® for small and medium-sized businesses. Its creative team invigorates companies through strategically crafted and executed services such as logo design, fleet branding, digital marketing, social media, website design and development, brochures, copywriting and more.