Seattle, WA -- (SBWire) -- 11/14/2019 --Air Treatment Products Market – Insights
Air treatment products remove micro-organisms and contaminants such as dirt, clay particles, and offer clean breathable air. Some of the air treatment products include, purifiers, humidifiers, de-humidifiers, air blow dryers, air heater, air blowers, and cooling fans. Humidifiers and dehumidifiers halt the growth of micro-organisms and maintain the moisture level in the air. Air treatment products are beneficial to people suffering from breathing disorders such as allergy and asthma and to eliminate or reduce second-hand tobacco smoke.

Weather significantly influences demand for air treatment products such as cooling fans, air conditioners, and air heaters. Therefore, the demand for residential air treatment products such as air conditioners and cooling fans increases during summer.

Air Treatment Products Market – Drivers
Increasing temperature due to global warming is a major factor boosting growth of the global air treatment products market. For instance, according to HDFC Bank Advisory Group, from 2007 to 2017, Indian room air conditioner market witnessed a CAGR of 12.6%. Moreover, according to Tyndall Manchester's report published in May 2016, on air conditioning demand assessment stated that the global air conditioning market was valued at around US$ 97.7 billion in 2013.

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Increasing demand for industrial clean rooms is also propelling growth of the global air treatment products market. Clean rooms are used in scientific research and industrial production and offer a controlled environment with a low level of pollutants such as dust, airborne microbes, aerosol particles, and chemical vapors. Clean rooms are equipped with air conditioners, High Efficiency Particulate Air (HEPA), and Ultra Low Penetration Air (ULPA) filters.

Increasing development of technologically advanced air treatment products is boosting growth of the global air treatment products market. For instance, in December 2016, Samsung Electronics launched a wind-free wall mounted air conditioner, which is Wi-Fi enabled and can be controlled through Samsung's Smart Home app.

Air Treatment Products Market – Restraints
One of the major factors hindering growth of the market is high cost of the air treatment products. For instance, according to HDFC Bank Advisory Group, a consumer durable sector report – 2017, India has only 4% penetration of air conditioners in consumer durable sector.

Air Treatment Products Market – Segment Analysis
Among end user, the residential segment is expected to witness major growth. This is attributed to high demand for portable air coolers, cooling fans, and air conditioners. Moreover, factors such as increasing disposable income in emerging economies changing lifestyle, and increasing health awareness are also contributing to growth of the segment. The commercial segment is expected to witness the fastest growth over the forecast period. The Carbon Trust speculates that 40% of commercial floor space will be air-conditioned by 2020, as compared to 10% in 1994.

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Air Treatment Products Market – Regional Analysis
On the basis of region, the global air treatment products market is segmented into North America, Latin America, Europe, Asia Pacific, and Middle East and Africa. Asia Pacific accounted for the largest market share in 2017 and is expected to maintain its dominance over the forecast period. This is attributed to high presence of major market players such as Daikin, Samsung, and LG in the region.

Air Treatment Products Market – Competitive Landscape
Major players in the market are focused on launching new products to expand their product portfolio. For instance, in March 2018, Blue Star launched 40 new models with energy-efficient 3-star and 5-star inverters promising up to 30 percent extra cooling power resulting in better cooling, temperature pulldown, and energy savings.

Major players operating in the global air treatment products market include, Honeywell International Inc., Sharp Corporation, General Electric Company,  Atlas Copco AB, Panasonic Corporation, LG Electronics Inc., Eureka Forbes, Blue Star Ltd., Samsung Electronics Co., Ltd., Koninklijke Philips N.V., Emerson Electric Company, Goodman Manufacturing Company, and De'Longhi S.p.A.
Market Taxonomy
On the basis of products, global air treatment products market is segmented into:
- Purifier
- Humidifier
- De-Humidifier
- Others
On the basis of end user, global air treatment products market is segmented into:
- Residential
- Commercial
- Industrial
- Others
On the basis of region global air treatment products market is segmented into:
- North America
- South America
- Europe
- Asia Pacific
- Middle East & Africa

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