San Fransisco, CA -- (SBWire) -- 06/14/2012 --Many people have had a hard time dealing with the economic downturn. There have been fewer opportunities, but the bills still keep rolling in. A large number of individuals have had to resort to selling some of their assets in order to keep the wolf from the door.

Whilst the dollar has been decreasing in value, the price of gold keeps on going up. Governments around the world have been investing in gold in a bid to protect some of their assets and analysts expect the price to keep on increasing in the foreseeable future. This has led to individuals who need to raise extra money selling their unwanted jewelry.

Cash for Gold Exchange recently opened two new locations in Anaheim, CA and Fountain Valley, CA, to serve customers wanting to trade in scrap gold and jewelry.

CashForGoldExchange.com explains the reason why the company has seen a large increase in business recently: “Gold prices are at a record high because investor confidence in money markets has been shaken by the global economic down turn. This means that these wealthy investors look for other places to invest their wealth. Gold is one of the investments they turn to which makes the price increase. This had led to a modern gold rush.”

The website is easy to navigate and features high quality images of gold jewelry and ingots. The home page lists all the products the company buys as well as explaining that it pays all of its customers cash immediately.

A menu bar at the top of the page directs visitors to further information about the items the company buys as well as editorial content explaining the way Cash for Gold Exchange purchases gold..

The Cash For Gold Orange County Blog contains useful articles for individuals thinking of selling their unwanted gold items and the site also provides a plethora of reviews from satisfied customers.

Store locations are listed down the right hand side of the site and by clicking on a particular store, visitors are taken to a Google map showing the precise location. Visitors can contact Cash for Gold Exchange either via the telephone number listed or by completing the quick online form.

For consumers interested in the latest precious metal prices CashForGoldExchange.com displays live current prices for Gold, Silver, Platinum and Palladium.

About Cash For Gold Exchange
Cash for Gold Exchange is a family owned business that purchases gold, silver, diamonds and platinum. Because the company is a wholesale seller of gold on the secondary market, it can afford to pay higher prices than the majority of local outlets.

For more information, please visit: http://www.cashforgoldexchange.com