IDX Broker software relies on its easy-to-use search tools to speed up the online real estate search for consumers.

Eugene, OR -- (SBWire) -- 07/23/2009 -- The IDX, Inc. team is excited for the recent addition of owner Aaron Roberts of Aaron Roberts and Associates’ to the growing network of real estate agents and brokers choosing to advance the search functions of their real estate websites by incorporating the highly customizable IDX Broker software. A Gardena, California resident, Roberts is a member of the Combined L. A./ Westside MLS (CLAW). With custom IDX software’s association with CLAW, home seekers in Gardena and its surrounding areas can browse hundreds of property listings and thousands of property details, and all without ever being redirected from Roberts site.

This innovative Internet Data Exchange (IDX) technology allows potential home buyers to customize their real estate searches, with as little or as much detail as they desire, given browsing options such as: exterior, roof type, scenery, pool, heating/ cooling system, view, flooring, number of rooms, driveway and neighborhood, aiding to narrow their results, in efforts to find their ideal home. Clients also have the option to save their specified search criteria and receive automatic email alerts the moment a property matching their specifications becomes available on the CLAW, therefore eliminating the time and hassle of having to view properties that do not coincide with their personal preferences.

Access to an administrative login section provides Roberts with the resources to give his website a personal look and feel, according to both his and consumers needs. It is here that he is not only able to format the look, design, layout and search options available, but he also has access to his website visitors saved search preferences and information, aiding him in establishing a more personal relationship with each individual client, which is often lost when dealing with real estate online.

About Aaron Roberts
“Aaron Roberts began his career in Real Estate in 1994 working as a Loan Officer for an Independent Mortgage Company. In 1996 he turned to Real Estate Sales as a member of the Century 21 family. In 1999 he joined RE/MAX to further his career in Real Estate Sales. After a brief hiatus, Aaron joined Countrywide Home Loans, Inc. in 2002 as a Loan Consultant and concluded his affiliation in 2006, leaving with the title of Sales Manager. Licensed as a Real Estate Broker in 2007, Aaron has decided to use his years of experience in Real Estate Sales and The Mortgage Industry to start Aaron Roberts and Associates and Tri Coastal Financial the Mortgage Company.”

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 300 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc. please visit http://www.idxbroker.com.