IDX Broker uses its custom IDX solution to speed up and simplify the online property search process for both real estate professionals and their clients.

Eugene, OR -- (SBWire) -- 10/16/2009 -- IDX, Inc. is eager to announce its newest client addition Brian Douglas with DiGennaro Real Estate, in joining the ever expanding network of realtors choosing to incorporate a custom IDX solution into the search function of their websites, developing an overall more pleasant, organized and time efficient online real estate search experience for potential home buyers. This unique Internet Data Exchange (IDX) technology has the capabilities to extract raw listing data from the Trend MLS (Trend), and formats the information onto Douglas's site to be viewed as a seamlessly integration. Therefore, home seekers in Philadelphia, Pennsylvania and it surrounding areas will be granted access to an endless amount of the most current and up-to-date property listings and details on the market, and all without ever having to veer from Douglas's site.

With this custom IDX Broker addition, Douglas is able to provide his clients with five comprehensive search categories, including: basic, advanced, map, address and listing ID, aiding them in creating a truly custom and personalized online real estate search, which will in turn, help them to find a home that fits their every want, need and desire. Convenient links are located on each listings page throughout Douglas's site, offering clients options to email property details, contact the listing agent for more information, schedule a showing, print a flyer, view large photo galleries, take a virtual tour, pinpoint their chosen location on an interactive Google map and even calculate likely mortgage payments. Each of these resources provide potential home buyers with a nearly effortless online real estate search.

Access to an administrative login page enables Douglas to control every aspect and detail of his online real estate business, and all from the comfort of his own personal computer. It is here that he can not only edit his custom CSS and global wrappers, developing a sense of personalization and unique branding throughout each page of his site, but he can also receive updates coming directly from Trend, regarding property additions and removals, as well as price increase and decreases, aiding him in keeping his clients consistently informed. Douglas also has the capabilities to create dynamic title tags and custom XML and RSS codes, increasing his listings visibility, along with their chances of syndication to popular real estate search engines.

About Brian Douglas
Residing in Philadelphia, Pennsylvania, Brian Douglas is a successful realtor and the leader of the DiGennaro Real Estate team. He prides himself on being a hard-working, trustworthy and honest real estate professional, in a competitive market, and will do whatever it takes to ensure that his clients are happy, treated with the utmost respect and ultimately, find the house of their dreams.

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 300 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc. please visit http://www.idxbroker.com.