The Challenge Posed by Media Marketing: Who Visits the Company Website
Currently social media is all the hype and many possibilities are available for marketers to use social media marketing for attracting potential customers. However once they have landed on the website, marketers have no clue of the identity of these visitors.
Haslemere, UK -- (SBWire) -- 02/22/2010 -- The web service LEADSExplorer solves the problem of the incognito visitors that are landing on your website due to your social media marketing efforts.
Today there are many possibilities and different channels are available for marketers to address and attract potential customer to the company website: Facebook, Twitter, LinkedIn, Youtube, blogging, content marketing, article writing and even PR.
All these marketing driven efforts generate traffic and bring visitors to the website looking for more information by the interest created by the social media marketing.
Although they are interested only a minority of these visitors will ever contact the company and then even a large part of them will even use a web based email address (gmail, AOL, Hotmail, …) which has no value as you don’t know the company name.
As a result all your social media marketing efforts have little effect and bring minimal number of leads and hardly any business.
In order to solve this problem LEADSExplorer provides the company names of the visitors, their location (country, city), time zone location of their PC, language, Internet origin (search terms used, referencing website, link clicked) and their interest based upon the pages visited.
This data will allow you to know who is visiting your website and evaluate (qualify as lead) if the company is interesting enough to contact them.
This solution works for both new leads and existing customers, who you can follow their activity on your website during each step of your sales process.
For more information about this powerful visitor identification information, lead generation and customer intelligence system, please visit: http://www.LEADSExplorer.com
About Engago Technologies Ltd.
Engago Technologies is a leading provider of on demand lead generation, visitor conversion and customer retention by delivering actionable information for businessmen to drive new business, increase revenue for all industries.
Engago Technologies Ltd. is a privately held company headquartered nearby London, UK and was winner Red Herring 100 Europe in 2008.
Media Relations Contact
Scott Donovan
Marketing
Engago Technologies Ltd.
+44 (0)208 242 4943
http://www.LEADSExplorer.com
View this press release online at: http://rwire.com/38819