Appleton Sweets are making their website and product range more accessible than ever with a new front-end restyle and new ranges of sweets, including new Halal approved sweets.

Bow, London -- (SBWire) -- 08/21/2014 --Sweets are a fun, colourful and delicious way to indulge and are a favourite of children everywhere. Adults of a certain generation enjoy introducing the long lost sweets of their youth to their own children, while others enjoy life-long love affair with sweets and candies and enjoy trying out the newest creations. Appleton Sweets of London has something for everyone, especially now that they have introduced a range of Halal approved sweets and undergone an extensive website redesign, making it even easier for new audiences to connect with the store and get their hands on delicious treats.

The wholesale Halal sweets include bags, boxes and tubs that can be bought in bulk for parties, special occasions or just as a treat. They include everything from Ben 10 to Disney Princess candy as well as popular sweets like Haribo and candy-toys like the Light Racer candy.

The Halal range is part of over 500 new wholesale sweets added to the website, which itself has undergone a major overhaul to make it more appealing and easy to use for consumers. The key area of improvement is in the ordering process, which is now safe, swift and secure and takes just moments to check out with extra fast delivery.

A spokesperson for Appleton Sweets explained, “We have introduced a huge new range of products and we pleased that these products are inclusive enough to be enjoyed by all, by creating a Halal section of the website we enable a specific customer group to search through only the sweets that are relevant to them, making the process tailored for each individual. Equally, our new checkout system makes the process quicker and easier for all. With over five hundred new products to choose from, we are confident people will find new sweets to love and classics to enjoy all over again.”

About Appleton Sweets
Appleton Sweets is a wholesale cash and carry located in Bow, London. They offer over 3,000 trade confectionery products including candy, chocolate, fudge, cakes, biscuits, drinks and American sweets. Their ranges are constantly being updated with new and classic products, and their wholesale prices are available direct to the consumer.

For more information please visit: http://www.appletonsweets.co.uk/