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Albany, NY -- (SBWire) -- 09/18/2014 --Blu-ray discs have no niche to fill. Had digital streaming or transmission services not evolved so quickly, Blu-ray would have been the natural successor to DVD; high quality physical content, slowly becoming the de facto industry standard. However, the next quality barrier has already reached the market – 4K – and all relevant market players seem to be looking to digital distribution for their content.

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Table of Content

Introduction

Definitions
Abbreviations

Executive Summary

The market
Figure 1: Forecast value of total music sales, 2009 – 19
Figure 2: Forecast value of total video sales, 2009 – 19
Market factors
Continued growth in major streaming services
Download sales could eventually impact on streaming alternatives
Conflicts and mergers between old and new media
Market innovations
The consumer
Purchase of music
Figure 3: Consumer music purchases, April 2014
Purchase of video
Figure 4: Consumer video purchases, April 2014
Figure 5: Whether consumers who have only purchased digital media in the last three months had considered purchasing physical media, April 2014
Devices used to consume music/video
Figure 6: Devices used to watch video content, April 2014
Figure 7: Devices used to listen to music content, April 2014
Factors that would make consumers purchase music and video streaming
Figure 8: Factors that would convince consumers to purchase streaming service access after a free trial, April 2014
What we think

Issues and Insights

Will Blu-ray sales become a market defining metric?
The facts
The implications
Will digital music sales be sacrificed to streaming services?
The facts
The implications

Trend Application

Trend: Many Mes
Trend: Experience is All

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Market Drivers

Key points
Continued growth in major streaming services
Figure 9: Paid and free Spotify users, worldwide, March 2011 – May 2014
Figure 10: Paid and free Netflix streaming subscribers, worldwide, Q4 2002 – Q4 2013
Download sales could start falling to streaming alternatives
YouTube causes industry concern with tough approach to streaming
Disney’s purchase of YouTube studio demonstrates power of new media
Conflict appears between ISPs and video streaming providers
Figure 11: Netflix UK ISP speed index, June 2014

Who’s Innovating?

Key points
Google runs “live music” ad break
Chromecast brings video streaming services to “dumb” TVs
Bop.fm
PingTune merges messages and music

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