Agency founder's insights into simple, effective SEO for Magento e-commerce sites make a big impression with veteran marketers and businesspeople in audience, Grey Umbrella Marketing reports

Atlanta, GA -- (SBWire) -- 04/24/2015 --Ronald Dod, founder of Grey Umbrella Marketing - an Atlanta SEO company - addressed a large, engaged audience at the Imagine Commerce Conference, detailing some of his company's strategies regarding search engine optimization for e-commerce sites based on the popular Magento platform. Dod's presentation, the slides from which are freely available at the Grey Umbrella Marketing website, pointed out a number of simple, effective ways that owners of Magento-based e-commerce businesses can greatly improve their search engine rankings. With a specific mission of providing top-quality SEO and conversion-oriented marketing services, Grey Umbrella Marketing is one of the most accomplished agencies of all at making the most of the free, powerful Magento system.

"Magento is popular for a lot of excellent reasons," Dod noted, "but that doesn't mean that the average company really makes the most of it. As I pointed out in my Imagine Commerce 2015 presentation in Las Vegas yesterday, there are some simple, highly effective ways of ensuring that a Magento e-commerce site receives the attention it deserves. It was a real pleasure to address a crowd of such talented, knowledgeable professionals, and I truly appreciate all the comments and feedback that they've given."

Over the course of its five-year history, the Imagine Commerce conference has quickly become one of the top annual gatherings for e-commerce professionals of all types. Focusing on the widely popular, open-source Magento e-commerce system along with eBay's Enterprise platform, this year's just-concluded conference was the most impressive yet. Based at the Wynn hotel in Las Vegas, it attracted thousands of attendees and included talks hosted by a wide range of the industry's leading names, from eBay Enterprise President Craig Hayman to marketing experts like Grey Umbrella Marketing founder and owner Ronald Dod.

Dod's presentation at the conference was especially popular, because it included plenty of the kinds of pragmatic, results-oriented techniques that Grey Umbrella Marketing has become known for in the industry. With nearly a third of all e-commerce sites worldwide running Magento software, tips and strategies of this sort are of great interest to a huge number of ambitious businesspeople and marketing specialists.

In his Imagine Commerce 2015 presentation, Dod showed how even such simple measures as establishing strategic subdomain redirects can noticeably improve search engine rankings for Magento-based e-commerce sites. He also delved into the importance of ensuring that a Magento site performs well under even heavy loads, with failings of this kind being a common reason for e-commerce businesses to suffer costly Google search ranking penalties.

The full, detailed set of slides that accompanied Dod's presentation is available for free to all visitors to Gum Umbrella Marketing's website. By reading the slides and taking advantage of some of the techniques that the leading E-commerce SEO company regularly employs for its clients, anyone who is responsible for a Magento site of their own can enjoy some impressive results.

About Grey Umbrella Marketing
Providing search engine optimization and marketing services that produce new leads and convert them into customers, Grey Umbrella Marketing helps client companies develop more traffic and improve the bottom line.