Phoenix, AZ -- (SBWire) -- 03/14/2017 --WHAT IS THE STRATEGIC ADVANTAGE OF LIFETIME EMPLOYEE LOYALTY, AND HOW CAN COMPANIES INSPIRE IT? CEO entrepreneur and communications strategist Lee Caraher provides guidance on creating and sustaining a high performance work culture in this episode of "Turn the Page."

Lee Caraher, author of "The Boomerang Principle: Inspire Lifetime Loyalty From Your Employees," suggests that "organizations who allow and encourage former employees to return have a strategic advantage over those that don't." Lee identifies the significant benefits of moving from an old school, "dead to me" point of view, to a "still with me even if you don't work for me" perspective. She discusses the importance of companies becoming strong "talent brands" known for being places where great people work vs. focusing on being on the "Best Places To Work" lists. Lee also describes ways that organizations can "green their pastures" for positive results, rather than being derailed by worries about the competition and employee job-hopping. She offers guidance on creating and sustaining a high-performance culture that leaves employees feeling proud regardless of their choice to stay or go!

About Lee Caraher
Lee Caraher has over 20 years of experience in building high-performance intergenerational work teams. She founded Double Forte in 2002 as a PR and Social Media agency through which good people do great work for good companies. Her clients span well-loved brands and hot technology startups across the US from offices in San Francisco Bay, Boston, and New York. Lee is known for her practical solutions to big problems, and for her big laugh, which gets her out of more trouble than it gets her into. She also created EverythingSpeaks, a handy desktop guide to manners that matter in the office.

"Turn the Page" increases access to expert advice to improve quality of life around the globe. Access episodes on demand at http://www.voiceamerica.com/show/2489/turn-the-page, through ITunes or Stitcher. Host Hemda is a business consultant and coach to elite performers like professional athletes, who seek to transfer their peak performance skills to entrepreneurship.

Learn more about her at http://www.lifeandcareerchoices.com.