Greenville, SC -- (SBWire) -- 05/19/2017 --Waypost Marketing, a leading inbound marketing agency based in Greenville, SC, has announced its hiring of Heidi Willard as Inbound Marketing Producer.

Since earning her BA in Journalism & Mass Communication, Heidi has positioned herself as a talented writer with valuable insight into the world of marketing and messaging. Her previous experience has taught her that content and strategy deliver the best results when they're customized to reach the audience they're targeting.

At Waypost, Heidi manages inbound marketing activities for clients operating in the professional services and manufacturing industries. Taking on her new position, Heidi comments, "Writing is valuable in a lot of contexts. Whether it's a  blog  post,  a Tweet  or  a newsletter, the written word has great influence, and I don't see that changing any time soon. As a Marketing Producer, I try to truly know my clients so  I  can  creatively  and  effectively  share  their  products  or services with their audiences. I love that I get to use writing to accomplish that."

Heidi's knowledge of content strategy, messaging, and targeting makes her a key addition to the Waypost family.

About Waypost Marketing
Waypost Marketing is an inbound marketing agency focused on developing and managing marketing and sales strategies designed to increase leads, conversions, and sales for clients. Waypost, a Hubspot Gold Agency Partner and a certified Google Agency Partner, provides innovative marketing solutions to companies operating in industrial, manufacturing, technology, luxury living, and professional services sectors. Waypost Marketing is based in Greenville, SC.

Media Contact:
Company Name: Waypost Marketing
Contact Person: Doug Fowler – President
Email: doug@waypostmarketing.com
Phone: 864-288-6162
Address: 320 Prado Way
City: Greenville
State: South Carolina
Country: United States