Oryzenin is a glutelin present in rice and it makes up large part of protein in rice, though rice contains only 7% protein, compared to other grains. Glutelins possess a well-defined structure. Oryzenin is a low molecular weight glutelin and it does not dissolve in alcohol and water.

Pune, India -- (SBWire) -- 02/13/2018 --The report on Oryzenin Market by Product Type(concentrates, hydrolysates, isolates), Form (dry and liquid), Application (bakery & confectionary, dairy alternatives, food & beverages, meat analogs & extenders) trends analysis and forecasts up to 2023 studies the market sizes, key trends and opportunities in the main geographies such as North America, Europe, Asia-Pacific, Rest of the World. According to the report the Global Oryzenin Market is projected to grow at a CAGR between 13% and 15% in terms of value over the period of 2017-2023. The growth in the world market is primarily driven by significant contribution by North America (Leading region) region to this market.

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Oryzenin is a glutelin present in rice and it makes up large part of protein in rice, though rice contains only 7% protein, compared to other grains. Glutelins possess a well-defined structure. Oryzenin is a low molecular weight glutelin and it does not dissolve in alcohol and water. Oryzenin contains amino acids and branch chain amino acids. Oryzenin helps in increasing power, increasing size of skeletal muscles, attaining leaner and stronger body. Oryzenin find applications in some food and beverages industries, due to high protein content and its properties such as emulsification, texturizing, gelling, foaming, solubility, viscosity, water binding and some others. Oryzenin based products are safe alternative for people with gluten intolerance.

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Major companies such as Axiom Foods Inc., Kerry Group Plc, Ricebran Technologies, Golden Grain Group and some others focus on Research and Development and innovation to create products such as cholesterol free, dairy free, gluten free, GMO free and soy free, to meet the requirement of specific customer bases. Increasing health consciousness among people and their need for natural proteins to supplement their fitness activities are the major factors that drive the growth of the global Oryzenin market. Due to the functional properties, the rice protein is witnessing significant increase in demand and it is driving the growth of Oryzenin market. Increasing awareness about the plant protein and the cost-effectiveness of plant protein relative to animal protein are enhancing the growth of demand for Oryzenin. As it is easier to handle and transportation, cheaper compared to wet type, dry type of Oryzenin accounts for highest market share, in the global Oryzenin market. Increasing demand for the sports drinks and energy nutrition products drives the demand for rice protein and it enhances the growth of the global Oryzenin market. Presence of different types of amino acids in Oryzenin helps in faster muscle recovery among athletes and people who undertake fitness activities. Due to the cost effectiveness and introduction of new products, concentrates segment of the global Oryzenin is anticipated to attain the highest growth, during the forecast period 2017-2023. As a safe alternative source for protein for people with intolerances for soy, gluten, lactose and some others, Oryzenin provide huge opportunities for major market players to expand during the forecast period. Higher cost is a major restraint for the Oryzenin market, due to the complex process involved in extracting Oryzenin from the plant sources.

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Global Oryzenin Market Analysis, by Additive Product Type
- Concentrates
- Hydrolysates
- Isolates
- Others

Global Oryzenin Market analysis, by Form
- Dry
- Liquid

Global Oryzenin Market analysis, by Application (USD million) 2017 – 2023
- Bakery & Confectionary
- Dairy Alternatives
- Food & Beverages
- Meat Analogs & Extenders
- Others