straight Line PR

Verba to Deliver Marketing Expertise to Senior Living, Home Health Industries

 

New Braunfels, TX -- (SBWIRE) -- 09/07/2011 -- Verba HealthCare Promotions will embrace the Senior Living, Home Health and Long -Term Care industries as they meet the surge in demand of the country’s most burgeoning demographic. Those aged 65 and better are poised to comprise nearly 20% of America’s population by 2030. Based in Texas, Verba facilitates outreach and marketing efforts, helping their customers to “touch more lives, and build more business.”

Producing promotional products for distribution during personal interface with doctors and families at health fairs, workshops and community events, the company says their mission is a far-reaching one. “The products and services we offer create dialogue. We help our customers make connections and build goodwill in the communities they serve,” said Verba’s President, James Blake.

According to Blake, Verba brings to the table a keen understanding of the challenges faced by senior care administrators. “Our goal is to help our customers become better marketers, while they focus on providing excellent care to the aging population.”

By year’s end, Verba will launch a brand new website and blog in tandem with social media platforms. The increased on-line presence will empower customers with industry resources, support and a hub for collaborative efforts. Combined with Verba’s broad range of customizable promotional materials, the company offers direction on how to successfully execute a marketing strategy. Many of those strategies start with a conversation, a “touch point.”

“One of our customers in Texas served a community where high school football was a local passion, so we designed solutions around that theme. The strategy proved a huge win for them,” said Sabrina Hamilton, Verba’s Marketing Programs Manager.

Blake and his executive team say theirs is a corporate culture that values people first. “We’re motivated by our shared sense of social responsibility to foster pride in the good work this industry’s doing,” said Blake.

Verba is currently inviting new beta customers to discover the kind of impact a strategic partnership can make. To discover the advantages associated with Verba’s beta customer program, contact 866.574.2013 or email info@goverba.com.

For further information, visit http://www.goverba.com.