London, England -- (SBWIRE) -- 10/10/2011 -- Baby Brands Direct is a dedicated Fisher Price supplier specialising in offering independent retailers a great selection of toys wholesale, at great prices all with an excellent service which reflects the level of this must have and much loved nursery brand.

As a Fisher Price stockist, this on-line wholesaler believes in going one step further to ensure their customers are kept happy. With this in mind, they not only offer a great selection of toys and nursery equipment but also free point of sale merchandise that retailers can use to merchandise their store or window display to attract consumers to their range of Fisher Price goods.

This pack of point of sale material contains an ‘open’ and ‘close’ door sign, window stickers, shelf wobblers, display header card and much more! Not only that, but they are all Free of charge.

Another way in which this wholesaler offers an unrivalled service is by allowing retailers to watch useful video clips on line, helping them see how the product works before they buy. Small retailers who do not have much space can take advantage of this and show their customers the product on-line and if suitable they can order the item for a next day delivery.

The comprehensive collection of baby and nursery wholesale products caters for all parents' needs, so retailers have the opportunity to browse all collections from Fisher Price before making any purchases. They can choose from any of the following ranges:

Fisher price Amazing Animals

Fisher Price Brilliant Basics

Fisher Price Discover and Grow

Fisher Price Friendly Firsts

Fisher Price Go Baby Go!

Fisher Price Laugh & Learn

Fisher Price Little People

Fisher Price Luv U Zoo

Fisher Price Rainforest

Fisher Price Roll n Racers

Fisher Price Precious Planet

Their range of Fisher Price products covers many different categories, including baby cot mobiles, baby gyms, baby rockers, bouncers, swings and entertainers. In addition, there is a range of teethers, toys and rattles, interactive toys and soft plush toys. There are also licensed Fisher Price products including Thomas the Tank Engine and Mickey Mouse. A range of bath time equipment, baths and potties completes the collection from this famous brand.

Fisher Price has become a brand much loved by parents all over the world, not only because their products are great but also because Fisher Price are extremely proactive in helping parents understand why their products are good for baby's development. Their mission is to support families with babies and children through a wide range of products that make early childhood more fun and exciting. They firmly believe in the potential of children and in the importance of a supportive environment during the preschool years, so it is no wonder this much loved brand remains a favorite with nursery stores, parents and children.