Northolt, Middlesex -- (SBWIRE) -- 10/10/2011 -- I'coo has always been synonymous with innovation, clever construction and great designs, and their new Grow with Me 123 is no exception.

Using high class materials, this innovative new item offers parents a range of products all combined into one handy product. It is an ingenious space saving product that grows with baby, allowing it to be used as a crib, a bouncer or a high chair.

The product is made from a strong, lightweight aluminium frame, ensuring it is not only a space saving product but portable and practical too. It features a simple folding mechanism allowing it to fold down flat and with front wheel support it is also easily mobile too. Simply put a great product to use if travelling with baby is something that parents want to consider.

The crib mode can be used from birth up to 6 months and features small mesh windows either side of the baby's head for great airflow and to allow parents to see baby easily. It also features a removable mattress pad.

To use as baby high chairs, simply convert to the bouncer mode, suitable for use up to 9 months old. It features an extra detachable headrest ideal for new born babies, a 3 point safety harness for added security and a 3 position back rest. It also features a removable machine washable cover for easy care. The vibration function has 3 intensity levels and the built in speaker 3 volume levels. Pre-loaded lullabies and nursery rhymes can be set to constant play or set to a timed programme for night time soothing. The soft side padding on the seat ensures baby is comfortable and relaxed allowing them total peace when they drift off to sleep to the soothing music.

Many parents may consider buying a wooden high chair for aesthetic reasons, but the I'coo grow with me 123 offers a baby high chair with a difference. Its lowest height setting can be achieved at 43cm and highest at 53cm, offering parents complete flexibility of use. With an easy clean high quality wipe clean surface it is practical too. These high chairs is in a neutral colour pallet too, allowing parents the freedom to use the product in any decor without standing out!

I'coo go one step further with their innovative approach to design and have added extra features including vibration functions, music and mp3 connectivity ensuring baby is well catered for and entertained.