Navi Mumbai, Maharashtra -- (SBWIRE) -- 12/22/2011 -- In Italy, baby food is suffering from a falling birth rate, the increasing popularity of breastfeeding and a growing interest in home cooked baby food. As a result, baby food is set to continue to decline in 2011. Many parents have also continued to shift from prepared baby food to homemade food as a result of negative media publicity concerning high levels of sugar and artificial additives in baby food products. This is seeing prepared baby food contract in both volume and current value terms... http://www.bharatbook.com/detail.asp?id=219850&rt=Baby-Food-in-Italy.html

Baby Food in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change. business market research reports

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Baby Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents:
Headlines

Trends

Competitive Landscape

Prospects

Category Data
Table 1 Sales of Baby Food by Category: Volume 2006-2011
Table 2 Sales of Baby Food by Category: Value 2006-2011
Table 3 Sales of Baby Food by Category: % Volume Growth 2006-2011
Table 4 Sales of Baby Food by Category: % Value Growth 2006-2011
Table 5 Soy-based Vs Dairy-based Special Baby Milk Formula % Breakdown 2010
Table 6 Baby Food Company Shares 2006-2010
Table 7 Baby Food Brand Shares 2007-2010
Table 8 Sales of Baby Food by Distribution Format: % Analysis 2006-2011
Table 9 Forecast Sales of Baby Food by Category: Volume 2011-2016
Table 10 Forecast Sales of Baby Food by Category: Value 2011-2016
Table 11 Forecast Sales of Baby Food by Category: % Volume Growth 2011-2016
Table 12 Forecast Sales of Baby Food by Category: % Value Growth 2011-2016
Nestlé Italiana SpA in Packaged Food (italy)

Strategic Direction

Key Facts
Summary 1 Nestlé Italiana SpA: Key Facts
Summary 2 Nestlé Italiana SpA: Operational Indicators

For more information kindly visit:
Baby Food in Italy

Contact us at:
Bharat Book Bureau
Tel: 09221586973
Email: info@bharatbook.com
Website: http://www.bharatbook.com
Follow us on twitter: http://twitter.com/#!/Sandhya3B