Tampa, FL -- (SBWIRE) -- 03/19/2012 -- Citrus Kia knows the value of a loyal customer, and celebrates them with a quarterly Customer Appreciation Night at their dealership in Crystal River, Florida.

Each quarter, packets containing event information, name tags, and RSVPs are sent out to those who purchased cars from Citrus Kia in the previous 3 months. Attendance is usually around 200 guests, who are seated according to which salesperson sold them their new vehicle. That salesperson is their server for the evening, providing restaurant-style service during the catered meal that includes beverages and desserts.

During the meal, guests are treated to a presentation by the owner, Steve Hiteman, who introduces the dealership staff and the guest speaker for the evening. After dinner and the presentation, guests are divided into two groups.

One group remains in the showroom for a presentation of car features and suggested maintenance. After the presentation, they engage in a lively game of Kia-go, a variation of Bingo. Using Kia terminology, with an explanation of each term, customers are educated and entertained, with prizes awarded.

The other group tours the parts department, where stations are set up to demonstrate technical aspects of the Kia. Following a question and answer period, the two groups trade locations for the full experience. Afterward, they all gather for the grand demonstration finale, an air bag deployment, before returning to the showroom to conclude with a raffle.

Citrus Kia understands that the best advertising is word of mouth, and enjoys spending their advertising dollars to connect with customers in a fun and informative way. For a special behind the scenes look at Citrus Kia’s Customer Appreciation Night visit http://youtu.be/y97oGwv8Rx4.

For more information on how you can join the party and also receive your first year of maintenance free with any new Kia purchase, call Citrus Kia at (352) 564-8668 or visit them online at http://citruskia.com. Also, keep up-to-date with all the latest Kia sales and news on Citrus Kia’s Facebook page at http://www.facebook.com/pages/Citrus-Kia/107162192634829.

About Citrus Kia
Citrus Kia is proud to serve the Crystal River, Florida area. We provide Kia vehicles, service, and parts to all surrounding areas including Homosassa, Yankeetown, Ocala, New Port Richey, Spring Hill, and Tampa. We carry an extensive inventory of new, used, and certified Kia cars, minivans, and SUVs. In addition we also have a Kia Service Department that strives for 100% customer satisfaction. Our highly qualified technicians are readily available to provide maintenance and repairs to all Kia models.