Success for Waste King's corporate social responsibility strategy.
Hemel Hempstead, Herts -- (SBWIRE) -- 06/08/2012 -- In the last two months, Waste King, the specialist collections, clearance and recycling company, has donated over five tons of recycled books, DVDs and music CDs to the British Heart Foundation (BHF). In addition, Waste King has donated and recycled over a ton of clothes in aid of the Salvation Army.
Last year, Waste King installed recycling points at its premises in the Frogmore Industrial Estate in Hemel Hempstead – to help raise funds for its chosen charities of the BHF and the Salvation Army. While many members of the public have contributed to these collections, they have received a major boost from Waste King’s house clearance service – which has recently been called upon to clear the contents of some large houses.
However, one recent Waste King job which didn’t benefit the clothes collection for the Salvation Army was a collection at Gatwick Airport on behalf of a specialist design and clothing company. It took over two hours to get the many items through Security and, when Waste King’s operatives started to move the collection of unwanted shop fittings, this prompted a security alarm – which caused an evacuation of the airport’s Terminal 1.
Waste King’s managing director, Glenn Currie, commented: “Waste King’s operating ethos is to recycle as much as possible of the waste materials it collects. We guarantee to recycle at least 85 per cent of all the waste that Waste King collects but, in reality, the figure is now well over 90 per cent.
“As part of our corporate social responsibility (CSR) strategy, we want to promote the benefits of recycling not just in environmental terms – helpful though that is – but also in terms of directly benefiting people, through the work of the BHF and the Salvation Army,” he added.
“These collection points at our premises are enabling other people’s waste materials to benefit those in need.”
Most clothes still have at least 70% of their useful life left when their owner disposes of them, believes the Salvation Army. The income that the Salvation Army receives from its recycling activities – including those of Waste King - helps to fund beds for the homeless, cups of tea for the thirsty and food for the hungry.
Currie said: “Surprisingly, our policy of linking with charities in this way appears to be unusual for a waste management company.
“We’re now networked with a number of other, well established organisations across the UK that re-use and recycle. It’s a strategy that benefits everyone – and the environment.”
Waste King’s recycling and waste collection services include house, garden and garage clearance, wait and load services, waste electrical and electronic equipment (WEEE) collections and site waste management plans (SWMP). The company also offers confidential document destruction.
About Waste King Ltd
A specialist collections, clearance and recycling company, Waste King serves the domestic and commercial markets. It focuses not only on providing a friendly, efficient, cost-effective service but also one which is environmentally friendly. In particular, Waste King’s uniformed, Environment Agency-licensed staff take time to ensure that the maximum amount of waste can be recycled and that all the waste it collects is disposed of in an environmentally friendly way.
Waste King was formed, in 2007, by Glenn Currie and Andy Cattigan, who had experience in sales and IT respectively and were keen to ‘do something to help the environment’.
Further information from:
Glenn Currie,
Waste King Ltd, 0800 234 3657 / 07761 577001; glenn.currie@wasteking.co.uk
Bob Little,
Bob Little Press & PR, 01727 860405; bob.little@boblittlepr.com