Work at Home Moms (WAHMs) don't have to fall prey to summer slowdown when they adequately prepare for changes in their summer schedules.
Calgary, Alberta -- (SBWIRE) -- 07/21/2009 -- Work at home moms (WAHMs) often find that as outside temperatures heat up, their revenues cool down. It's been called summer slowdown or summer slump, but knowing the phenomenon is so common it even has a name doesn't make it any easier to watch your profits virtually vanish for two months of the year.
Denise Willms, a work-at-home-mom who publishes articles and tips written by moms for moms at her website WAHM-Articles.com, offers seven tips for work at home moms who want to keep their summer sales sizzling, even in the current economy.
1. Write and distribute articles on a regular basis. Any business owner can write articles that build their credibility and maintain visibility, then have those articles published where their target markets will find them.
2. Give your website a good once-over. Are you losing sales because your website visitors can't figure out what to do next, or how to contact you? A website review can be as easy as asking your grandmother or a non-Internet savvy friend to do a specific task on your website then watching which obstacles they run into.
3. Create and sell your own information product. Cost-conscious shoppers are looking for ways to save money by doing things themselves. You can benefit by packaging your own expertise into a product that helps them, and then selling it.
4. Review your paid advertising. Advertising online and off is an important component of branding your business and staying visible to your audience. However, even in an age of cost-cutting, cheap advertising is not always better. Make sure your paid ad space is where your potential customers will find it.
5. Add another revenue stream to your business. Having multiple streams of income, whether you're selling your own product or someone else's as a direct sales consultant, will help ensure your revenue never dries up.
6. Add Virtual Assistant services to your current business. Many businesses are laying off employees and turning to Virtual Assistants, administrative professionals who provide a myriad of support services from their own home offices on a contractual basis, for help with their business needs.
7. Consider hiring a business coach for one or two coaching sessions this summer. The right business coach can help keep your business on track through the summer months by holding you accountable for your results and offering a different perspective on what you're currently doing.
To help stop summer slowdown now for your work-at-home-mom business, visit http://www.WAHM-Articles.com and click on the link to enter the Saving Summer Giveaway. When you enter, you'll be eligible to win prizes to help you stop summer slowdown. You'll find more business tips and advice by reading the articles published at http://www.WAHM-Articles.com . Or sign up for your free author's account and discover how writing and submitting articles can help you get more customers and clients for your WAHM business.