Chesterfield, Derbyshire -- (SBWIRE) -- 10/09/2009 -- The latest version of Sixt rent a car’s iPhone application, iSixt, has established itself within the top 20 most downloaded free travel applications in Apple’s iStore.

Sixt launched iSixt 3.0 this week and downloads have already exceeded expectations with users keen to see the new features that are on offer.

Sixt were the first car hire supplier to launch an iPhone application and continue to lead the way in terms of the technology, product offering and service provided.

The latest Sixt iPhone application takes advantage of Apple’s new push notification technology by targeting special offers to users depending upon their geographic location. The latest online check-in functionality also allows users to choose their exact vehicle within four hours of picking up the vehicle.

An increasing demand for booking car and van hire on the move has lead Sixt to continually invest in new mobile technology. Per Voegerl, commercial director, at Sixt said “The high download figures clearly demonstrate that there is a demand from iPhone users to reserve a car via their mobile. We are seeing an significant and increasing number of reservations through mobile devices and that trend is only set to increase grow stronger as technology advances”.

“While other rental companies do offer mobile reservation services, iSixt 3.0 provides our customers with a completely unique and interactive experience. Users can access everything they need to rent a car or van, from finding their nearest location and the best deals, to a simple reservation and check in service.”

For more information on Sixt’s innovative mobile service or to download the iPhone application, log on to http://www.sixt.com/iphone. Sixt rent a car offers a first class service with over 26,000 vehicles from more than 150 rental locations in the UK. For further information on Sixt visit http://www.sixt.co.uk, call 0844 499 33 99 or follow http://twitter.com/SixtUK.