International Institute of Creative Marketing

IICM Digital Marketing MBA Program-2010

IICM Digital Marketing MBA Program is designed for professionals who shall be actively involved in the operational aspects of planning and managing digital or multi-channel marketing campaigns and also benefit marketing executives.

 

Mumbai, Maharashtra -- (SBWIRE) -- 01/20/2010 -- Event Location: New Delhi & Mumbai

4 Things you expect from the traditional MBA

1.Knowledge

2.Know-How

3.Credibility

4.Placements

There are plenty of reasons to get yourself an industry recognised MBA,

1.Your parents dream about it (even when they are awake)

2.Your best friend is doing it and you want to spend more quality time together

3.Your worst foe is doing it and you don’t want to be left behind

4.You finally graduated after 3 long years of bachelor studies and can’t find any suitable jobs

5.Former American President GeorgeW.Bush is your role model

We are not sure what your reason is, but we are pretty confident that whatever it is, a traditional MBA would consume at-least 2 years of your life and approximately 10 years of your parent’s savings.

At IICM, we would like you to consider (and apply for) something pretty different from what you are used to seeing.

The IICM Digital Marketing MBA (Mentored By Amit) Program

Who is Amit Gupta?
Amit Gupta leads a Tribe of Marketing Professionals at the International Institute of Creative Marketing by offering coaching, mentoring and training to students and professionals across Digital Marketing Technologies.

Amit Gupta provides strategic, creative, and technology solutions to organizations interested in building successful digital businesses.

Be it a B2B or B2C Portal, E-Commerce or a Social Community solution, Amit has provided complete turnkey solutions using optimum technology and ensuring the lowest Total Cost of Ownership to JCI Approved Hospitals, Leading e-Commerce brands, SME's and Corporates around the world.

3 Months intensive training and mentoring program on Digital Marketing comprising of,
• 4 Hours a Day from Monday to Saturday for 12 weeks (72 Sessions)
o 1 hour a day Mentoring Sessions by Amit Gupta – Digital Marketing Specialist & Founder IICM
o 1 hour a day Research on Digital Marketing Trends & Tools
o 1 hour a day Practical Exercises on Latest Technologies
o 1 hour a day Delivery of tasks assigned through Live Projects

Certification

All participants who successfully complete the three months program and maintain a minimum of 90% attendance would receive the following;
1. IICM Certificate in Digital Marketing
2. IICM Certificate in Search Engine Marketing
3.I ICM Certificate in Social Media Marketing
4. IICM Digital Marketing Expert POET (Planner-Organiser-Executer-Tracker)
5. A personally signed Letter of Reference from Amit Gupta
6. Opportunity to connect, communicate and liase with over 500 Top CEO’s across the world

What you can expect to learn and practically experience from the IICM Digital Marketing MBA Program
• Website Design & Development
o How to create a Powerful, Effective & Dynamic Website where anyone with the right set of permissions could add, edit or delete pages without any programming knowledge

• Search Engine Optimization
o How to optimise a website from scratch to finish in-order to remain on top of search engines

• Search Engine Marketing
o How to Plan, Organise, Execute Paid Search marketing campaigns such as Pay Per Click and Pay for Impressions

• Permission Marketing
o How to get the requisite attention and permissions from your target audience to communicate with them on a regular basis digitally.

• Affiliate Marketing
o How to find the right Affiliates for your products online and How to promote quality products by becoming their affiliate

• Online Advertising
o How to plan, organise, execute and track effective ROI driven online advertising campaigns

• Web Analytics
o How to track, analyse and decipher Traffic, Analytics and optimize conversions

• Social Media
o How to be a Social Media Magnet by attracting and leading tribes across social networks

• Web PR
o How to be famous online and remain in news for all the good reasons

• Viral Marketing
o How to plan, stimulate & control the spread of your ideas faster than the Flu

• Customer Relationship Management
o How to stay in a long term relation with your customers efficiently and cost effectively

•Digital Marketing Strategy
o How to create digital marketing strategies that use minimum resources and result in optimum returns

• Leadership
o How to take charge of complex situations by leading the way and driving growth

• Presentation & Soft Skills
o Last but not the least, How to be presentable, socially acceptable and skilful enough to have a everlasting impression in whatever you do, wherever.

For more details please view this link http://www.iicm.in/iicm-digital-marketing-mba-program-0 or copy & paste to your browser.