Eynsham, Oxfordshire -- (SBWIRE) -- 06/30/2010 -- Grid-Tools Ltd, the leading vendor in test data management solutions, announces today the launch of their newest data masking solution, Simple Data Masking. The tool will offer end-customers basic, easy-to-use data obfuscation for small to medium sized projects at a highly competitive price. Systems analysts will be able to choose from a rich array of standard functions and standard seed tables complemented by their own custom masking functions. The masking rules will be stored in spread sheets and users will be able to utilize just one tool for all major database types and file formats, including flat files. The tool can also provide an audit of exactly what has been masked and can ensure that data is converted to the same masked value across applications and across different database types. The cross database masking allows users to guarantee the business integrity allowing end-to-end tests on complex applications.

The tool has already been sold into a large business intelligence solutions provider based in Boston in the United States. Power Advocate, specialists in business intelligence platforms for the energy industry, required the solution to de-identify production data for application development. Liz Neiderman, QA Manager for Power Advocate stated, “We needed a custom data masking solution to de-identify production data so it could be distributed amongst our developers securely. We found Simple Data Masking to be incredibly powerful, simple and effective. It has worked very well for all of our needs so far and it masks exactly what we want to mask. We’ve also been impressed with the Grid-Tools support team, who have been incredibly helpful and quick to answer our support requests.”

Data masking is the process of de-identifying or obscuring specific data within a database table or column whilst maintaining the business integrity of the original environment. Once the data is masked, it adheres to compliance measures and can be used safely outside of production environments for testing, development and QA projects.

Grid-Tools will be offering the solution as part of the Datamaker suite, which includes solutions for data masking, database subsetting, data generation and end-to-end test data management for all major database types.

For more information contact Grid-Tools on UK: +44 (0) 1865 884600, USA: 1-866-563-3120 http://www.grid-tools.com or sales@grid-tools.com.

About Grid-Tools Limited
Grid-Tools are specialists in data creation, data masking and test data management. Their experienced personnel have been writing and developing solutions for large companies in both the private and public sectors for nearly 30 years.

The Grid-Tools Datamaker™ suite includes a wide range of tools for test data management including such innovative products as Datamaker™, a revolutionary tool that creates and publishes quality test data with the referential integrity of production environments for testing and development. Datamaker™ offers three methods for managing and generating data, inclusive of database subsetting, data obfuscation (data masking and data de-identification) and synthetic data generation.

The Grid-Tools methodology consists of using the “data-centric” approach to testing, whereby their focus is to ensure the quality of the test data being used is of the right quality for successful testing.

For more information, please visit: http://www.grid-tools.com or call 01865 884 600
or USA: 1-866-563-3120

Media Contacts:
Jessica Jones
Marketing and Sales Executive
Grid-Tools Limited
Tel: +44(0) 1865 884600
jessica.jones@grid-tools.com