Bloomington, IN -- (SBWIRE) -- 08/12/2010 -- For authors who wish to get their book published, taking the self publishing route is the best way to get published. However, by taking the independent route, the author is responsible for the book's marketing and promotion (which also is the hardest part of the whole publishing process and is the one of the key aspects of a book's success).

Xlibris Corporation, one of the leaders in the industry, understands the importance of having a marketing plan that works. And for the month of August, Xlibris is offering 50% savings on all marketing services – marketing services that would surely catch the reading public's interest and awareness.

Offering "top of the line" book marketing packages, Xlibris has developed a range of services to help authors generate sales for their books. Here are some of Xlibris' "trusted and proven" marketing strategies:

• Combined Book Exhibit – helping authors showcase their books to any of the nation's top book shows. With more than 20 top shows to choose from.
• Returnability – helping authors overcome one of the major obstacles that self-published authors encounter when attempting to get their book on bookstore shelves.
• Google Search Marketing – enables authors to reach out millions of Google users and drive visitors to a website where they can purchase the author's self published book.
• Email Marketing Campaign – helps increase the author's book exposure by reaching out to subscribed book lovers and reading enthusiasts all over the world.

Xlibris' marketing services provides authors the publicity that they need in creating reader interest and awareness and eventually boost book sales.

About Xlibris Corporation
Xlibris Corporation was founded in 1997 and, as the leading publishing services provider for authors, has helped to publish more than 20,000 titles. Xlibris is based in Bloomington, IN and provides authors with direct and personal access to quality publication in hardcover, trade paperback, custom leather-bound, and full-color formats.

For more information, please visit http://www2.xlibris.com/requestkit/index.asp?src=apr&key=sh, email pressrelease@xlibris.com or call at 1-888-795-4274, to receive a free publishing guide.