San Francisco, CA -- (SBWIRE) -- 01/14/2015 -- Mobile devices are now more powerful than the satellites that carry their signals, and allow users to do everything from taking images and video to watching them, browsing online, editing documents and even video conference calling. It is no surprise then that more users than ever are browsing the web primarily on their mobile devices, yet this remains largely an untapped market for businesses. Gen Z Marketing specializes in online and digital marketing, and has launched a new Mobile Marketing service to help businesses unlock this potential to deliver more new customers than ever.

Current estimates suggest that between 70-80% of initial inquiries are now made on mobile phones, meaning a mobile optimized site, locally focused SEO for people using services likeGoogle Maps to identify potential service providers can make all the difference in generating leads and converting those leads to sales.

Gen Z's mobile marketing services undertake a broad spectrum approach employing multiple strategies to maximize lead generation and ROI, enabling customers to pay for services through their mobile, browse websites that automatically optimize themselves for any screen size through responsive website design, and can be found through local searches.

A spokesperson for Gen Z Marketing explained, "We understand that we are living in an increasingly mobile world and 2015 may become the first year when we see significant purchases being made through mobile devices thanks to the launch of banking and PayPal apps and more. As such, businesses need to be ready, and we can help them do that with our bespoke mobile marketing package, which will help businesses in Australia make the most of the mobile boom and get one step ahead of the competition in doing so. Those that are ready today will see it pay dividends in the year to come, and we look forward to welcoming new clients in 2015. We are renowned for our SEO services which are all white hat and focus on delivering page one results for profitable keywords. However we believe 2015 will be the year that mobile strategies may even surpass our SEO success."

About Gen Z Marketing
Gen Z marketing provides SEO & Digital marketing services. They are based in Adelaide Australia. The company offer web design, search engine optimisation, local SEO and mobile specific digital marketing, as well as business to business consultancy for SMEs. The company is a small and agile agency comprising some of the best minds in the industry.

For more information please visit: http://www.genzmarketing.com.au/