Phoenix, AZ -- (SBWIRE) -- 03/13/2015 -- On Friday, March 13, 2015 The Soul of Enterprise: Business in the Knowledge Economy will interview the pioneer of Pricing and Revenue Management, Robert G. Cross.
Body: Mr. Cross is the Chairman and CEO of Revenue Analytics, an Atlanta-based Pricing and Revenue Management consulting firm. He is widely recognized as the thought leader and expert in the field of Pricing and Revenue Management. Mr. Cross is Revenue Analytics' strategic visionary and provides a wealth of unparalleled and unmatched industry expertise. He is actively involved in client work, and his leadership has been instrumental in helping to develop leading Revenue Management capabilities for numerous Revenue Analytics' clients, including The Coca-Cola Company, InterContinental Hotels Group, and Marriott International.
Cross, though trained as a lawyer, is responsible for implementing the first yield management program at Delta Air Lines. He wrote a New York Times Business Best Seller about his expertise titled Revenue Management: Hard-Core Tactics for Market Domination. The Wall Street Journal coined him "The guru of Revenue Management."
"I'm excited to speak with both Ron and Ed on The Soul of Enterprise: Business in the Knowledge Economy about my passion. The discipline of Revenue Management exemplifies the knowledge economy. It provides companies with a competitive advantage by leveraging big data and predictive analytics," said Robert G. Cross.
Cross, the innovator of Revenue Management has been influential in moving pricing and Revenue Management capabilities into the C-suite of corporations around the world.
"Bob Cross has been a mentor to me ever since I read his book back in 1997, but having the opportunity to meet him in person was an even bigger thrill. He's a legend, and a true gentleman," said Ron Baker, co-host of The Soul of Enterprise (TSOE).
"Ron has talked my ear off about Bob Cross for over a decade, I am thrilled to get a chance to interview a mentor of my mentor," said Ed Kless, Baker's co-host on TSOE.
About The Soul of Enterprise: Business in the Knowledge Economy
The Soul of Enterprise is broadcast live on Fridays at 1pm PT on the VoiceAmerica Business Channel. It champions the insight that wealth is created by intellectual capital, a product of the inexhaustible human spirit. Wealth is above all an accumulation of possibilities. These possibilities lie hidden in the womb of the future, waiting to be discovered by human imagination, ingenuity, and creativity. It is manifested in free enterprises dedicated to the service of others. Tune in to The Soul of Enterprise, with Ron Baker and Ed Kless. For more information about TSOE, please visit http://www.VeraSage.com/TSOE.
About Revenue Analytics
Revenue Analytics, the thought leader in Pricing and Revenue Management, combines strategic consulting, sophisticated analytics, and technology innovations to provide breakthrough Pricing and Revenue Management Solutions. The firm transforms insights into actionable Pricing and Revenue Management strategies, delivering clients a competitive advantage. Revenue Analytics designs sustainable solutions that solve essential problems and generate long-term revenue uplift. For more information visit, revenueanalytics.com.
About VoiceAmerica/World Talk Radio, LLC:
World Talk Radio, LLC is the world leader in online media broadcasting and the largest producer and distributor of live internet based talk radio and TV, delivering over 1,000 hours of programming weekly on its VoiceAmerica™ Network (http://www.voiceamerica.com) and WorldTalk Radio Network (http://www.worldtalkradio.com) as well as live and on-demand video content on VoiceAmerica.TV (http://www.voiceamerica.tv). Featuring more than 200 hosts broadcasting to eight niche community based channels: its flagship VoiceAmerica™ Variety Channel, VoiceAmerica™ Health & Wellness Channel, VoiceAmerica™ Business Channel, VoiceAmerica Sports, 7th Wave Channel, The VoiceAmerica Empowerment Channel, VoiceAmerica Kids Channel and World Talk Radio Variety Channel. VoiceAmerica™ TV offers targeted and exclusive video programming channels. World Talk Radio, LLC is one of the pioneers in internet broadcasting, producing and syndicating online audio and video, offering an innovative, effective and comprehensive digital broadcast platform. Digital Publishing through its 10 years of broadcast and media experience along with our seasoned staff of Executive Producers, Production and Host Services Group, World Talk Radio, LLC provides an internet radio and video platform for new, emerging and veteran media personalities to expand and monetize their business and brand in an online digital medium.