Party City's sponsorship of the New York Giants partnership includes ticket giveaways, pre-game and in-game promotions, and a strong Party City presence at New Meadowlands Stadium.
Rockaway, NJ -- (SBWIRE) -- 11/22/2010 -- Party City, America's largest party retailer, has joined forces with one of the NFL's founding teams to become the official New York Giants party store.
Party City's sponsorship of the New York Giants kicks off with a Text to Win promotion called the "Party City Home Game Experience." Fans are encouraged to visit a New York, Connecticut, or New Jersey Party City store to find the code they need to text for a chance to win two NY Giants tickets with VIP seating at the New Meadowlands stadium (approximate retail value: $800).
"We are thrilled to partner with such a renowned NFL team," says Lisa Laube, president of Party City. "As the leading party supply store, no other retailer is better suited than Party City to be the official tailgate supply store of the New York Giants. Our sponsorship provides an unprecedented opportunity for Party City to support the NFL's most passionate fans."
Party City will give away 275 pairs of Giants tickets in all, as the sweepstakes will be repeated for every home game the Giants play through the 2010 regular season. To learn more about the Text to Win Giants tickets promotion, please visit a New York, Connecticut, or New Jersey Party City retailer.
Giants fans can also score big with Party City's collection of New York Giants party supplies ( http://www.partycity.com/product/new+york+giants+party+supplies.do ), which includes everything from Giants-themed plates to reusable plastic cups to Giants party favors ( http://www.partycity.com/product/new+york+giants+fan+pack.do ). In addition, Party City carries themed football party supplies ( http://www.partycity.com/category/theme+parties/sports+theme+party/nfl+teams.do ) for all 32 NFL franchises.
About PARTY CITY
Party City Corporation is America's largest party goods chain and Halloween retailer, operating more than 600 stores throughout the United States and Puerto Rico. As a part of Amscan Holdings, Inc., Party City is among the more than 900 specialty party stores that AHI either owns, operates, or franchises. To learn more about Party City, please visit http://www.partycity.com.