Dallas, TX -- (SBWIRE) -- 01/20/2011 -- The report provides market data, market drivers, trends and opportunities, top-selling products, key players, and competitive outlook in the antivirus market. The market tables for global computer/mobile antivirus market cover all important sub segments and micro markets. In addition the report also provides company profiles for computer/mobile antivirus market manufacturers. Key market developments will be sourced from the top companies that are profiled. Secondary research will progress through both paid and unpaid sources. We conduct primary research to provide in-depth understanding of the market.

• STUDY GOALS AND OBJECTIVES
1. To define computer/mobile antivirus market.
2. To identify driving and restraining factors for computer/mobile antivirus market growth.
3. To identify and analyze trends, gaps and opportunities in computer/mobile antivirus market.
4. To identify major technologies and forecast revenues for computer/mobile antivirus market
5. To strategically profile and analyze market players and their core competencies.
6. To track and analyze recent developments, alliances, joint ventures, mergers & acquisitions in the market.

• REASONS FOR DOING THE STUDY
With the growing usage of personal computers (PC) and mobiles, there is an increasing proliferation of viruses, malwares and zombies in the systems. This has necessitated and boosted the growth of antivirus market. Though PC viruses have been in existence for over 25 years, mobile viruses’ have very recently started to enter the market. The known varieties of PC viruses are currently over 100,000 and are expected to continue to grow further. The market for PC antivirus at present is more than $12 billion and is expected to exhibit a growth of more than 30% CAGR. Leading markets for antivirus software are Canada, Middle East, Africa, and Asia-Pacific. Antivirus market is dominated by Symantec Corp., McAfee Inc. and Trend Micro Inc.

• SCOPE AND FORMAT
The report discusses computer/mobile antivirus market as follows:
1. GLOBAL COMPUTER/MOBILE ANTIVIRUS MARKET:
2. COMPUTER ANTIVIRUS MARKET BY UTILIZATION:
3. Consumer Antivirus Market, Corporate Antivirus Market, Enterprise Antivirus Market
4. MOBILE ANTIVIRUS MARKET BY DEVICES:
5. Handheld devices, Mobile devices

• INTENDED AUDIENCES
1. Antivirus developers
2. PC and mobile manufacturers
3. OS developers
4. Software developers
5. Cyber Crime Prevention Authorities
6. Retailers

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