Athens, TX -- (SBWIRE) -- 03/18/2011 -- Tyler Dodge drivers in the market for a new truck can now find the most luxurious Ram ever at Elder Chrysler Dodge Jeep. The 2011 Ram Laramie Longhorn is now available for Tyler Dodge shoppers!

The Ram Laramie Longhorn edition is available in a variety of options, including 1500, 2500 HD and 3500 HD single and dual rear wheel; Crew Cab and Mega Cab; four-wheel drive and two-wheel drive; and short- and long-wheelbase models. This versatility allows the model to appeal to a large range of drivers with different power and hauling needs.

With all the great features available in this truck that are not always associated with a vehicle built for work and durability, the Ram Laramie Longhorn edition is made for the Tyler Dodge driver who wants something perfect for the truck driver who won’t settle for anything less than luxurious.

2011 Ram Laramie Longhorn edition models are built to stand out from other Ram trucks both inside and out. Exterior styling includes distinctive Western-style exterior badges and five color choices, including one exclusive to the model.

"The Ram Laramie Longhorn edition is going to share a driveway with some fine luxury cars," said Fred Diaz, President and CEO of Ram Truck Brand, Chrysler Group LLC. "The only difference is the Ram Laramie Longhorn edition is going to be the vehicle with the fulltime job - towing the horse trailer, taking the crew to the game, picking up supplies. It's ready to go from the dirt to downtown."

A full leather interior, engraved details and burled walnut woodgrain surfaces are just a few of the luxurious interior features that Tyler Dodge shoppers will love. The Laramie Longhorn also features an exclusive instrument cluster and practical yet stylish center console and glove boxes.

The luxurious carpet of the Laramie Longhorn is protected by specially designed all-weather rubber mats and removable carpet inserts, which shows the truck’s great blending of luxury and practicality. The mats features more styling specific to this model, including polished metal Ram Laramie Longhorn edition Badge, the filigree designs from the dash and seat and the snap-in inserts features a high-end, color-flecked Berber-style weave that blends the two interior colors together, making everything look rich and luxurious.

Standard equipment on the Laramie Longhorn includes a navigational radio, remote start, back-up camera, front ventilated seats, rear heated seats, power adjustable pedals with memory and front heated seats with 10-way driver's adjustment.

Tyler Dodge truck fans can find this luxuriously equipped truck now at Elder Chrysler Dodge Jeep. For more information or to schedule a test drive, call the leading Tyler Dodge dealer at 800-611-3401.

About Elder Chrysler Dodge Jeep
The Elder Jeep Dodge Chrysler is proud to serve Athens with quality Chrysler, Dodge and Jeep vehicles. With models like the Aspen, Ram 1500, Challenger, Commander and Grand Cherokee, the dealership carries something for every taste and need.

Elder Jeep Dodge Chrysler is more than Athens’ leading Chrysler, Dodge, and Jeep dealership. The dealership also provides a full line of services, including car repairs performed by expert mechanics, auto parts and car loans.

Contact Elder Chrysler Dodge Jeep:
1798 East Highway 31
Athens, TX 75751
800-611-3401