New York, NY -- (SBWIRE) -- 10/08/2014 -- Increasing health awareness, healthy lifestyle, rising number of health clubs and fitness centers and changing consumer clusters for nutritional product across the globe are the key growth drivers for the global sports nutrition market. Traditionally, bodybuilders and sports persons are the major consumers for sports nutrition products. However in recent years, new user groups (recreational and lifestyle users) have increased their market share in sports nutrition market. The market for sports nutrition is expanding from its major markets (North America) towards developing markets of Europe and Asia Pacific owing to ever-increasing population, rising income and rising living standard of consumers in these region. Countries such as India and China with their fast pace economic growth offer huge opportunities for sports nutrition market in the future. Moreover, surge in national and international sporting events and increased global participation in these; provide a good launch pad for the sports nutritional products.

Browse the full Global Market Study on Sports Nutrition: Asia Pacific to Witness Highest Growth by 2019 report
http://www.persistencemarketresearch.com/market-research/sports-nutrition-market.asp

Developed regions such as the U.S. and countries in Europe have been the dominant market shareholders. However, as consumers in developing nations are increasingly spending their income on health and health related products, these economies are expected to pose a serious challenge to the supremacy of developed economies. Organizing high profile sports events in these countries is further expected to escalate the demand for sports nutritional products in these sports nutrition markets.

Major growth challenges for the industry include threat of substitutes and negative publicity about the inclusion of banned/forbidden ingredients. Furthermore, changing consumer preferences and expansion of distribution channels are other growth inhibitors for the industry.

The sports nutrition market is bifurcated into three segments: Sports Food, Sports Drinks and Sports Supplements. Sports Drinks was the largest segment. it increased to USD 12,435.4 million in 2012, up 7.3% over that in 2011. The U.S. is the world’s largest consumer base for Sports Drinks. Other major markets are the U.K., Germany and Italy. Some of the major companies operating in the sports nutrition market are Maxinutrition, Glanbia, PepsiCo, Coca-Cola and Clif Bar & Company.

The Sports nutrition market is segmented as follows:

Sports Nutrition Market, By Product Segment

Sports Food
Sports Drinks
Sports Supplements

Sports Nutrition Market, By Region

North America
Europe
Asia Pacific
Rest of the World (RoW)

About Persistence Market Research
Persistence Market Research (PMR) is a U.S.-based full-service market intelligence firm specializing in syndicated research, custom research, and consulting services. PMR boasts market research expertise across the Healthcare, Chemicals and Materials, Technology and Media, Energy and Mining, Food and Beverages, Semiconductor and Electronics, Consumer Goods, and Shipping and Transportation industries. The company draws from its multi-disciplinary capabilities and high-pedigree team of analysts to share data that precisely corresponds to clients’ business needs.

PMR stands committed to bringing more accuracy and speed to clients’ business decisions. From ready-to-purchase market research reports to customized research solutions, PMR’s engagement models are highly flexible without compromising on its deep-seated research values.